Doorway pages focus on a phrase pertaining to your business, which bring visitors to your page via search engines. Each page at your site should be a doorway to your site. Make every page count as way of bringing visitors to your site. Doorway pages have a few strategic keywords and a bunch of unique keyword phrases.
A doorway page is a web page that contains only the important details about your site. Lacking superfluous data such as graphics and irrelevant language. The Doorway Page is much more likely to get a better ranking in search engines based on the keywords and good descriptive text of your profile. The difference between a doorway page and a normal page is that its content has been optimised for a particular keyword phrase.
Some say doorway pages are spamming (tricking) the search engines. I say that if the doorway page is about your business in for example in a geographical location then who's to say a doorway page is spam or a legitimate landing page.
The Doorway Page can contain code that automatically sends visitors to your real website, though auto redirection is being treated by some search engines as spamming.
In short, the Doorway Page has data viewed as favourable by search engines with none of the distractions (unnecessary adjectives and adverbs, poetry and grove word like "jobz" which aren't even in the dictionary) that some copywriters love to use and which diminish your chances of gaining a better search engine position.
Doorway Page Price
Each search engine ranks web pages differently. The smart thing is to build perfect doorway pages suited for EACH major search engine. This worthwhile doorway page building takes time and is outlined in our Platinum Package
See Gateway page.
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