Hotel marketing in Bali is about revenue, not about how much
you invest. Your hotel in Bali has a online digital marketing budget, even
if you don’t think so. Commissions hotels pay in Bali to online travel agents are
indirect marketing. What OTAs spend in web marketing to provide your Bali hotel
bookings, you repay them in commissions, plus the OTA's profit.
The alternative to commission type hotel marketing Bali,
which lines the pockets of OTAs, is investing in digital marketing your own Bali
hotel website. DIY:
- reinforces your hotel brand marketing, not the OTA's.
- you won't have to spend every year for each guest. When
new and repeat guests book via your Bali hotel website, you're building customer
loyalty. Guests know your site / your contact / booking information. You know
their contact information.
- our professional development of your Bali hotel marketing
manager, other hotel executives, or locally outsourced hotel marketing companies
in Bali keeps digital marketing discussions and quick responsive descissions
closser to you rather than a wall of silence from overseas OTAs.
An alternative to commissions Bali hotels pay to OTAs is
investing in digital marketing your own Bali hotel website. The scenario of diverting
commissions of 10 rooms from OTAs to your your own hotel marketing in Bali:
OTAs sell your rooms @ $100 per night taking $20 commission.
Your hotel booking engine only takes $4, saving you $16.
If you sold these 10 rooms directly from your own hotel site, you'd save $16 per
room per day. To ensure guests book directly via your site, discount rooms $1.
$15 x 10 rooms x 365 days of the year. Your Bali hotel
marketing budget ploughed back into digital marketing your own website for
brand marketing and loyalty
is $46,500 pa.
DIGITAL MARKETING PROFESSIONAL DEVELOPMENT FOR BALI HOTEL
Included in our digital marketing training for executives
with hotel marketing jobs in Bali:
- Web analysis and online hotel
- Bali hotel
The example below shows Bali is the most popular international destination for
Western Australians with Singapore second. With high disposable incomes from
this boom state, it's worthwhile for Bali hotel marketing managers to run destination
marketing campaigns in Western Australia to attract tourists from Perth and
other parts of WA. We can assist with selection of an
Australian advertising agency.
By comparison, Chinese have more interest in
- Search Engine Optimisation
SEO marketing of your Bali hotel website.
Social Media Marketing
- Helping executives with the job of Bali hotel
marketing manager, convince C-level executives (CEO,
to shift more of your Bali hotel's marketing budget from traditional marketing
to digital marketing, starting with talking
such as ROI,
The ratio between Life Time Value of a Customer to Customer Aquisition Cost.
More acryonyms MCC
(Marketing Campaign Cost), CPL
(Cost Per Lead) and CA
(total Customers Aquired). SIMPLE formulas such as:
CFO like numbers such as spend
this rupiah, get these dollars back. Track, measure, analyse, improve ROI in
digital marketing. Hotel marketing campaigns create web assets that have a compounding
effect because they continue to generate value (bookings) over time without
too much additional investment. Bali CFOs will love that!
Content Marketing Bali
Photos of Bali hotels and marketing services
embedded on this and or your or agents' web pages.
- VR Content Marketing.
Our professional but free 3D
VR Video production
with every familiarisation tour of your Bali hotel. All you need do is roll
out your hotel's red carpet of hospitality for a few sunny days and well
not only produce good, 3D, VR video of your hotel/s in Bali but also a set
of 3D VR photos to put in the hands of your Bali hotel social media marketer.
Think of this hotel promotional content as internal "Street
View" type photos to promote
your Bali hotel destination marketing with spectacularly good content marketing.While
at your hotel, we'll deliver free digital marketing seminars for your hotel
executives every day.
- AERIAL Video Production Bali.
Get our professional American film maker, quadcopter
aerial videographer to film video fly-throughs inside and outside hotels.
He's employed full time in America as a quadcopter pilot by big American
film studios. Recommend way in advanced requests to fit in with his schedual.
Google My Business Help
with setup and or improvement for hotels and tourism businesses in Bali.
- Review marketing and Google My Business consultation for better hotel marketing
Youtube and Google
Earth. eg: Getting your Bali hotel photos and hotel video on your free Google
map pin for any client or fam tour provider.
- Video marketing
hotels in Bali including video SEO Bali hotel marketing for page one on
SEO Search Engine Optimisation marketing
of your Bali hotel video on the world's 3rd most popular website / search engine
which delivers video marketing: YouTube.
(not fishing, think broadcasting) your TV style Youtube ad on our popular Bali
web pages. 100,000 rupiah per month
- PPC Marketing for Hotels in Bali
- Publishing your large leaderboard size banner
ads and or video marketing on POPULAR Bali hotel accommodation websites.
Pay Per Click (PPC) or monthly flat rate @ 100,000 rupiah per month online
advertising for Bali hotels. We charge a quarter of the average PPC rates,
shown below, which Bali hotel marketing managers / CFO are currently paying
- Let "4
Web Marketing" manage pay per
click marketing for Bali hotels. Google's brand name for pay pay per click
marketing is "Ad Words".
PPC marketing (SEM) is good for short term events such as promotion of one
off Bali conference accommodation at your hotel. eg
etc, @ 50% discount off the market PPC rate.
Free ad design.
Let "4 Web Marketing"
manage pay per click marketing campaign for hotel marketing Bali.
marketing has a much higher ROI than PPC. It takes time to build the lead
generation factory which produces higher ROI. Your Bali hotel will own that
factory and can look forward to an on-going higher ROI than PPC, even after
you stop content marketing and SEO. Never select an SEOer on price. Ask:
"Demonstrate to me what COMPETITIVE phrases you've achieved for your clients".
We have many SEO winning competitive phrase for all sorts of clients. Here
are some of our winners for
- 60 word
with link to your Bali hotel site on popular web pages such as:
from 500,000 rupiah per month or 5,000 rp per click, which ever type of
affordable hotel marketing investment you prefer.
- Exclusively yours, 300 words web page on
at 700,000 rp per month.
upsells to hotel guests while they sign-in to your hotel's WiFi. Promote
your hotel tour desk / restaurants / other hotels in your hotel chain
etc, with all the interactive options of web page offerings during WiFi
Also market survey hotel guests' personal data collection
for remarketing when they sign-in to use your hotel's WiFi.
- Marketing discounts
apply for not-for-profit organisations such as:
- the Bali Hotels Association and for
members of the Bali Hotels Association.
- South Kuta Beach Business Association
- Bali tourism operator associations.
- Associations of Bali tours travel agents.
- New Bali hotel marketing manger job training. One
5 day x 90 minutes per day professional development training package for
your Bali hotel marketing executives. Bali marketing investment @10 mill
rupiah + 4 mill rupiah travel expenses from Perth Australia.
Bali Hotel Marketing Clients:
Our Bali hotels marketing clients includes the
Discovery Kartika Plaza and
Nusa Dua Hotel & Spa.
Training for Bali hotel marketing managers
and other executives we did for these luxury 5 star beachfront hotels:
Web marketing consultation for their marketing executives.
Banner ad on my Google winning page for "accommodation
kuta beach bali" linked to my keyword rich domain name
which redirects for good web marketing for this hotel. This keyword rich, "exact
match" Bali domain name is for sale or accommodation contra deal.
Hotel photos on online photo libraries and your
hotel photos on various Google maps including our Google
Map of Bali.What
this luxury 5 star Kuta beachfront hotel did for the manager of
4 Web Marketing
What the GM of these luxury 5 star Bali beachfront
hotels did for the manager of 4 Web Marketing:
- Provide hotel accommodation for 2 people for 8 days
during daily training at Kuta Beach
- Provided restaurant meals.
- Airport transfers from Nusa Dua.
CONTACT HOTEL MARKETING COMPANY
4 Web Marketing
with your incentive for marketing your hotel in Bali or use our online contact form
Bali Hotel Marketing Results
Googling "accommodation near kuta beach bali" shows our page "organic" SERP
first and our photos at the top of page one.
- Youtube marketing Bali
- Our pages yellow highlighted below from page one of a Google screen shot.
DIGITAL MARKETING HOME
Digital marketing experts in hotel marketing only 3 hours away from Kuta Beach /
TOP HOTEL MARKETING BALI